In a restaurant chain that sees competitors like McDonald’s and Popeyes trying to take their market share, Chick-fil-A still holds strong. The chain, founded in 1967, has been able to grow into the third-largest fast-food chicken chain in the nation and is only behind McDonald’s and Starbucks in sales.
While Chick-fil-A is known for its food, it also has a culture of service and values that make the brand different from other restaurants. The company focuses on customer satisfaction and only selects 75 to 80 new franchisees a year out of the 20,000 inquiries it receives. It has a culture of servant leadership, and it requires its restaurant managers to exchange pleasantries with customers when they enter the restaurant.
When did chick fil a open in california
The first Chick-fil-A opened in California in 1981 at Los Cerritos Center in Cerritos. It was followed by a mall location in Westfield Shoppingtown Solano, Fairfield and by the Irvine restaurant at The Market Place at 13490 Jamboree Rd.
Both the Chino Hills and Irvine openings drew huge crowds and long lines to try the chain’s chicken sandwiches, iced coffee and breakfast items. The first 100 customers in line at each opening were given free chicken sandwiches for a year. The promotion is now a regular feature at every new Chick-fil-A and is known as the “First 100.”
While the Santa Rosa opening didn’t see a boycott by members of the gay, lesbian, bisexual and transgender community, that could change down the road. LGBTQ activists have complained about the millions of dollars the Cathy family and their WinShape Foundation donate to groups opposed to same-sex marriage, including Christian charities and the Family Research Council, which is labeled as an anti-LGBT hate group by the Southern Poverty Law Center.